Connecticut launches campaign for standardized recycling rules

The RecycleCT Foundation Inc., Hartford, Connecticut, has announced it has launched the “What’s IN, What’s OUT” public recycling outreach campaign throughout Connecticut.

Recycling rules have been standardized across Connecticut where recycling is available, says the Brattleboro, Vermont-based Northeast Recycling Council (NERC).

NERC adds, “Now there’s an instant source of information about [the recycling rules], eliminating the need for guesswork about what goes into the blue recycling bin and what should be put in the garbage.”

Robert Klee, commissioner of Connecticut’s Department of Energy and Environmental Protection (CT DEEP), says, “We worked closely with recycling coordinators in our cities and towns and the six facilities in our state that accept recycled material to get everyone on the same page. With one set of rules in place everywhere, it’s now easier to provide people with the information they need to recycle more effectively.”

The public outreach effort to increase awareness of recycling rules is spearheaded by The RecycleCT Foundation, a state-chartered fund that combines public and private resources to support the state’s recycling goals. The outreach is built around the theme of “What’s IN, What’s OUT” and information about it can be found at www.recyclect.com.

The website offers:

• a mobile-friendly widget that provides a quick answer to questions about what can and cannot be recycled;
• short videos to highlight recycling issues; and
• material that cities and towns can download, customize and print to share with their residents, including a brochure with a list of items that can be recycled.

The outreach effort also includes social media messages for Facebook and Twitter that highlight the “What’s IN, What’s OUT” theme. For more details regarding this campaign, email Sherill Baldwin, source reduction and recycling for CT DEEP, at sherill.baldwin@ct.gov.