ROVOX: Pioneering AI and automation for smarter recycling

ROVOX is not just a new name in the recycling industry—it is a brand built on a foundation of engineering excellence, automation expertise and AI-driven innovation. It originates from FIH Mobile Ltd. (FIH), a global leader in design, development and precision manufacturing for mobile devices, communication technology and consumer electronics.

For more than two decades, FIH has been the silent force behind many of the world’s most recognized technology brands, pioneering vertically integrated, end-to-end manufacturing solutions. From its origins in wireless communication to its expansion into the automotive electronics and equipment industries, FIH has embraced AI and next-generation communication technologies, staying at the forefront of technological innovation and industrial automation.

At the heart of this legacy, ROVOX was born—not as a new venture, but as a natural evolution. The same AI, robotics and automation that once powered the development of mobile devices now are being harnessed to revolutionize the recycling industry, bringing unparalleled speed, accuracy and efficiency to material recovery.

The Secret Inside the Factory

The application of ROVOX’s technology to the recycling industry was not accidental—it was a natural progression from the company’s origins in high-precision manufacturing.

In smartphone production, automated inspection systems rely on computer vision AI to detect microscopic defects, while robotic arms use precise coordination to position and package components with incredible accuracy.

Over time, engineers realized the same technology—capable of identifying, grasping and sorting objects with precision—could be adapted beyond the factory floor. The ability to recognize, classify and manipulate diverse materials in real-time made it an ideal solution for recycling facilities, where efficient sorting is crucial to maximizing recovery rates and optimizing return on investment (ROI).

This revelation set the stage for ROVOX’s entry into the recycling industry, applying its advanced AI and automation expertise to transform material recovery.

The Technology and Vision Driving ROVOX

ROVOX is built upon three fundamental pillars:

1. Engineering Excellence & Precision — With a heritage in precision manufacturing, ROVOX systems deliver advanced sorting solutions that ensure superior material recovery and productivity.

2. AI for Smarter Operations — Through automation, computer vision and deep learning, ROVOX enables adaptive sorting systems that handle complex and evolving material streams using minimal manual intervention.

3. Sustainability & Global Responsibility — Technology should not only optimize operations but also drive positive environmental change. ROVOX empowers recycling operators to increase efficiency, recover more valuable materials and reduce landfill dependency—creating a future where automation and sustainability go hand in hand.

The AI That Never Sleeps: Smarter, More Adaptive and Value-Driven Sorting

In a recent proof-of-concept trial with one of North America’s leading recycling companies, ROVOX’s AI-powered sorting system demonstrated its ability to transform the efficiency and accuracy of material recovery. Key findings from the trial highlighted three major advantages:

1. Over 90% Sorting Accuracy — By combining AI-driven vision recognition with precise robotic arm control, ROVOX achieved high-precision identification and sorting of various recyclables, ensuring a consistently high recovery rate.

2. Adaptive Multimaterial Sorting — Unlike traditional systems that can struggle with complex material compositions, ROVOX’s AI is designed to rapidly adapt to different material streams. In this trial, the system successfully distinguished and sorted multiple types of plastics—including PET, HDPE and PP—showcasing its adaptability to diverse recycling environments.

3. Optimized Value-Driven Sorting Strategies — Beyond just sorting, ROVOX provides intelligent data-driven recommendations on how to maximize the value of recovered materials. By analyzing material compositions and market demand, the system suggests and automates the most profitable sorting strategies, helping facilities maximize their revenue potential.

Bridging Manufacturing and Sustainability

ROVOX, backed by FIH, is more than a technology—it’s a commitment to smarter, more sustainable recycling. From precision manufacturing to AI-powered sorting, ROVOX is closing the gap between engineering excellence and environmental responsibility.

As we continue to advance AI-driven recycling automation, we welcome industry leaders and innovators to be part of this transformation.